The art and science of marketing provide a fascinating entry into the building of local and global enterprises.
Marketing is fundamentally about understanding people.
I love living in Paris: not only does it inspire me towards greater...
AUP is such a wonderful environment for cross-cultural exchange, that I...
Features a complex international business simulation that integrates that...
Our time at university is when we start to grow up and become the sort of...
The American University of Paris’ Peacock Plume student media group was...
Students studying the contemporary process of “place” or “destination...